
USER
POWERED CLARITY
Research-driven decisions.
At DEJ, we believe users—not analysts or legacy frameworks—should define what matters in technology evaluation. That’s why the DEJ Model is built to bring clarity, credibility, and context to every decision. Powered by continuous research and shaped by real-world business needs, our model redefines how technology solutions are assessed, selected, and adopted.
The DEJ
Model
The DEJ Model: A System Built for Impact
Start with a challenge. End with clarity.

DEJ Model
The DEJ Model isn’t a set of tools—it’s a connected system designed to guide users from complex questions to actionable answers. Each capability has a distinct role, but together they deliver something legacy frameworks can’t: insights that evolve with your needs and drive real-world results.
Built on continuous research and powered by user priorities, the DEJ Model is:
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User-powered
– Defined by real-world needs, not analyst opinions.
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Continuously adaptive
– Updated in real time as markets shift.
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Outcome-aligned
– Focused on what drives measurable impact.
Whether you’re evaluating vendors or aligning tech to business goals, the DEJ Model delivers insights that are relevant, data-driven, and built for action.
OutcomesBridge
OutcomesBridge connects vendor capabilities with the business outcomes that matter most. It maps features and differentiators to real-world impact, helping both buyers and vendors focus on what truly drives results—whether it’s reducing time to resolution, improving customer experience, or minimizing low-value work.

ImpactBench
ImpactBench highlights technologies that consistently deliver measurable results. It benchmarks vendors based on their alignment with the practices of Top Performing Organizations (TPOs), showcasing the business value of innovation through a real-world lens.

HorizonJunction
HorizonJunction captures early signals of market shifts, emerging capabilities, and evolving priorities across user organizations. It helps vendors stay ahead of buyer expectations and gives users a window into where the industry is headed next.

IntellJourney (Internal Capability)

IntellJourney powers our continuous research engine. It enables real-time data collection and dynamic survey updates, ensuring that DEJ’s insights always reflect the latest shifts in market needs, technology adoption, and user priorities. While not externally branded, it’s the foundation behind our adaptive model.
DEJ Lens: Insights, Articles & Deep Dives
Through our library of data-backed articles, buyer guides, and special reports, DEJ Lens brings thought leadership to life. It translates findings from our research model into accessible narratives—bridging analysis and action across a wide range of tech domains.
